Media
Podcasts
- Labs, Podcast
Are your creative teams spending more time searching for files than actually creating? In this episode of the Santa Cruz Software Labs Podcast, Luis Mendes of Santa Cruz Software is...
- Ai, Labs, Podcast, Thoughts
In this episode of the Santa Cruz Software Labs Podcast, host Mark Hilton sits down with industry experts Sylvie Fodor and Alex Hubard to explore why true localization requires far...
- Ai, Labs, Podcast, Thoughts
In this episode of the Santa Cruz Software Labs Podcast, host Luis Mendes sits down with Joe Atwood, Lead Creative Manager at Vistaprint, to explore the evolution of image manipulation...
- Ai, Labs, Podcast, Thoughts
What’s Next for Digital Asset Management? 2026 is shaping up to be a decisive year, not because of a single technology shift, but because of a growing convergence of pressures....
- Ai, Labs, Podcast
In a world where AI is reshaping how visuals are created, edited, and distributed, a fundamental question keeps surfacing: How do we know what’s real? As marketing teams, designers, and...
Articles & Research
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- In The News, Labs, Thoughts
Originally featured on Design Week, this article explores how the traditional design department is actively dismantling, as generative AI and automated templates decentralize production. In an enterprise landscape where sales,...
- Ai, Labs, Thoughts
Originally featured on DAM News, this article explores a deep question: can authenticity be conveyed purely through visual language? And more importantly, can audiences feel trust before they consciously verify...
- Ai, BannersUI, In The News, Labs, News, Operations, Solutions, Technology
If 2025 was the year of the “Pilot,” 2026 is shaping up to be the year of the “Pipe.” According to the just-released Martech for 2026 report, a staggering 90.3%...
- Ai, Labs
More than 60% of respondents say translations now need to match brand tone and voice more closely, while 56% report producing localized content more frequently due to the growth of...
- Thoughts
Translating copy is only half the job. Images carry their own cultural assumptions, and a photo that feels neutral at home can ring tone‑deaf—or even offensive—elsewhere. From product labels that...
- News
The study, which surveyed over 500 consumers and 500 graphic designers, found that 88% of consumers and 74% of designers report encountering inauthentic or fake-looking content—ads, emails, websites—on a daily...